Pay Per Click (PPC) Management

PPC Marketing

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PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.

How PPC works?

Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine’s sponsored links when someone searches on a keyword that is related to their business offering. For example, if we bid on the keyword “PPC software,” our ad might show up in the very top spot on the Google results page.

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Optimized Keyword Research
We do a proper keyword research that is critical to developing your website and to any marketing campaign you run – on site or off.
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Target Audience
Many search advertisers continue to largely ignore audience targeting options, rather than focusing on keyword bid optimization alone. Using audience targeting for PPC makes it possible to truly focus on users who are part of your potential customer base.
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Budgeting
A PPC budget is how much money is committed to online traffic acquisition efforts since advertising charges only accrue after a prospect clicks on your ad
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Campaign Setup
Let us brainstorm, research on keywords based in demand and structure the campaign according to the business needs. We will do our best to help you increase the CTR(click through rate)
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